Unlock B2B Success with Strategic Commerce Architecture

Strategic Choices: Driving B2B Success with the Right Commerce Architecture

The evolving digital world requires executives to prioritize effective e-commerce strategies. Staying ahead of the curve is crucial for top leaders in this space.. But how can you ensure your commerce solution isn’t just a good fit but a powerhouse for growth?

Our playbook, “Strategic Choices: Driving B2B Success with the Right Commerce Architecture,” created in collaboration with renowned strategic commerce advisor Incisiv and shaped by insights from 125 leading executives across various sectors, offers the answer. The research for the playbook was conducted through a hybrid online and telephonic survey and spanned companies with annual revenues ranging from $100 million to over $5 billion, with representation from C-suite executives to VPs, ensuring a wide array of perspectives. This breadth of input makes the findings not only actionable but highly strategic for B2B companies aiming to stay competitive in a rapidly evolving digital landscape.

Why Your Current Solution Might Be Holding You Back

If your e-commerce solution feels like a square peg in a round hole, you’re not alone. Many executives find their current solutions struggle with the complexities of modern commerce, such as scaling operations or integrating seamlessly with other systems. For instance, 45% of top executives report difficulties with solutions that can’t handle regional requirements or deploy new features swiftly.

Our playbook offers actionable strategies to address these challenges, showcasing how top technologies excel in managing evolving business needs. It provides practical advice to enhance your e-commerce strategy and drive growth.

Why This Playbook Is a Must-Read

This playbook goes beyond presenting data; it contextualizes it within real-world scenarios faced by top executives. It also reveals key metrics from their experiences, helping you understand not just the ‘what’ but the ‘why’ behind e-commerce decisions. The playbook also evaluates eight critical areas, such as integration, innovation and total cost of ownership, that form the foundation of a successful commerce strategy. Download the playbook to enhance your approach and see  how the right commerce architecture can innovate your business.