XDO: A Transformational Vision for the Digital+ Future

Bold advances demand a bold, clear vision — and that’s especially true in the realm of technology. Such a vision drives innovation by setting a compelling course that inspires teams and attracts talent. In technology, where change is constant, that vision also acts as a north star — cutting through complexity, aligning effort and pushing past the status quo. And it acts as a magnet for partnership, bringing other players onto the field to advance together toward a brighter and more profitable future.

This is exactly what HCLSoftware’s XDO blueprint represents — a unified vision powering transformation in the Digital+ economy.

A Unified Model for Digital Growth

Our unification of experience, data and operations — the XDO blueprint — represents a strategic convergence that empowers organizations to grow, innovate and capture competitive advantage in a fast-changing marketplace. In a global software and IT services market that’s projected to top $1.5 trillion by 2027 — fueled by rapid digital transformation, AI adoption and a growing demand for cyber-resilience, data-driven insights and seamless user experiences — HCLSoftware is a trusted global partner, helping more than 20,000 customers in 135 countries to attain sustainable digital growth.

At the core of this mission is XDO — a bold, unifying model for enterprise modernization. XDO empowers organizations to transform digital engagement, unlock enterprise data value and build resilient operations through intelligent automation and GenAI. As businesses adapt to a hyperconnected Digital+ Economy, HCLSoftware is pioneering new standards for how technology enables progress — securely, flexibly and at scale.

Our extensive software portfolio is designed to align perfectly with the XDO model — each product and platform specifically crafted to enable seamless experiences, actionable data insights and optimized operations.

How do the unified dimensions of XDO drive business growth and innovation? Here’s how each one contributes — and how their integration unlocks exponentially greater value.

Experience — Hyperpersonalized and Compelling

With user expectations evolving at an unprecedented pace, a seamless, personalized and AI- powered experience is no longer a luxury — it’s a necessity. Businesses must merge customer experience (CX), employee experience (EX) and multi-experience (MX) into a unified journey that fosters engagement, efficiency and brand loyalty. Research supports this approach:

• Forrester reports that “customer-obsessed” firms grow revenue 41% faster and profits 49% faster than their peers.
• Gartner predicts that by 2026, 60% of large enterprises will use Total Experience strategies to transform their business models and attain world-class customer and employee advocacy.

There’s nothing surprising about these numbers given the results that can be achieved. For customers, unified data and seamless operations enable personalized, consistent and engaging interactions across all touchpoints — leading to greater customer satisfaction, loyalty and lifetime value. For employees, integrated systems reduce friction in workflows, improve access to insights and empower employees with the tools and information they need — boosting productivity and retention. And for all users, these enhanced experiences improve brand perception, reduce churn and increase referrals and engagement.

Data — Insights and Intelligence

Data is the lifeblood of the modern enterprise. Every second, businesses generate vast volumes of structured and unstructured data — but without the right tools, data remains a passive asset. The benefits of bringing data onto a unified data platform are clear. Integrating data from across the business in a single, accessible environment allows for unfettered generation and application of real-time insights, predictive analytics and intelligent automation.

For AI and machine-learning, better data drives smarter models — powering everything from demand forecasting and fraud detection to hyperpersonalization. The overall result is a powerful increase in innovation, agility and market competitiveness — as high-quality, real-time data fuels rapid experimentation, innovation in products and services, and precise, timely decision-making.

Operations — Business Processes and Automation

Forging a unified approach to experience, data and operations produces a powerful engine to drive process optimization. Streamlining operations with intelligent automation and data-driven workflows cuts inefficiencies and drives down costs — and infusing operations with AI can drive massive growth. Indeed, McKinsey found that GenAI can unlock US $4.4 trillion every year across 63 core enterprise use-cases.

Meanwhile, adopting an agile infrastructure approach transforms operational speed and flexibility, as cloud-based, modular systems make it simple to scale operations and quickly deploy new services. The overall scalability impact is dramatic, with highly adaptive, efficient operations reducing time to market and improving responsiveness to changing market conditions across the board.

A Unified Vision Spawns Synergistic Growth

When experience, data and operations are integrated and brought to market in a truly coherent fashion, the result is dramatic — delivering both business growth and a clear roadmap forward. The powerful synergy generated by this bold, unified vision creates a dynamic cycle of innovation and growth, in which:

• Data informs experience — Real-time customer insights allow for hyper-personalized experiences.
• Experience drives data quality — Engaged users generate better data, which improves insights.
• Operations scale experiences — Automated and agile operations allow for consistent delivery of compelling personalized experiences across markets and channels.

In today’s hyperconnected world, businesses need a holistic technology ecosystem that transforms raw data into actionable insights, enhances customer and employee experiences, and drives intelligent operations. The XDO vision — and the software portfolio it inspires — deliver on that demand. It’s the unification of these three strategic elements — experience, data and operations — that empowers you to deliver growth, change and engagement in the Digital+ Economy.