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Real time personalization in milli seconds

Unica Interact

The New UNICA V12.1 – Precision Marketing@Scale

Powered by an Integrated Cloud Native platform

#UNICAisBACK with the most comprehensive marketing platform to date.

4 NEW MODULES - Unica Deliver, Unica Journey, Unica Link, Unica Discover, to provide end-to-end, goal-based marketing capabilities.

Join our V12.1 Launch Broadcast –[live.unica.com]

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Move to a cloud native architecture now.

State of Martech Integration

Transforming customer interactions into real-time sales opportunities.

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HCL Workload Automation on Now.

IDC Tech Brief

The Path to Customer Experience: Integrated Platform, Cloud-Native Architecture, and Real-Time Personalized Offerings

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Move to a cloud native architecture now.

IDC Technology Spotlight

The Path to an Integrated Cloud-Native Platform to Drive Marketing, Customer Experience, and Revenue

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IDC Vendor Spotlight

From Digital Ready to Digital First to Digital Only – Precision Customer Experiences for All

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Real time personalization in milli seconds

Unica Interact is the sophisticated real time interaction solution to personalize customer experience and determine the next best action for customer engagement across various channels such as websites, call centers, point-of-sales, ATM’s, kiosks and more

Benefits of Interact

Now you can turn any real-time touchpoint into a channel to connect with your customers.

Real-time Personalization at Scale

Scales to meet your growth with powerful performance throughput: 100,000s of concurrent sessions with response times in few milli seconds

Increased Response Rates

Increased Response Rates

Deep personalization and advanced analytics maximize the relevancy of messages presented during live interactions, increasing response rates

Improved Customer Experience with HCL Unica

Improved Customer Experience

Personalizing the experience of interacting with your brand real time can have a major positive impact on perception and loyalty

Transform your Inbound Channels

Transform your Inbound Channels

Targeted marketing adds to the ROI of websites, call centers and other inbound channels originally built for operational reasons

Align your Inbound & Outbound Channels

Align your Inbound & Outbound Channels

Connects and coordinates inbound marketing with outbound campaigns, on the same platform sharing audience data, offers and dispositions

Features of Interact

Leading Edge Personalization

Leading Edge Personalization

Engage known and anonymous visitors, consider behaviors and current activity patterns, and personalize interactions leveraging both online and offline data, including in-depth historical knowledge of customers to deliver targeted call to actions such as cross-sell offers, editorial content, service options, and coordinated banner messages

marketer personalization strategy

Intelligent Offer Arbitration

Intelligent Offer Arbitration

The acute and insightful combination of marketer personalization strategy and inbuilt cognitive learning helps you to recognize the right time and best offer for every customer

customer engagement

Omni Channel Coverage

Plugs into any customer touchpoint: website, call center, kiosk, point-of-sale, ATM and bridges customer engagement through delivery of personalized offers across channels without losing context and continuity

marketing performance analysis

Insightful Reports and Analytics

Insightful Reports and Analytics

Delivers accurate marketing performance analysis, channel activity insights, campaign strategy inventories and deployment auditing— all intended to improve managerial oversight and marketing results

Schedule Unica Demo

In this one-hour session, our product consultant will walk you through a workflow that will demonstrate how you can provide excellent customer service with Unica.

You will learn how you can

Create customer journeys, segmentation and targeting with the right offer.
Deliver tailored, relevant and compelling offers on every channel—inspiring customers.
Manage projects, creative assets, resources, teams, and approvals within a collaborative environment.

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Marketers are acting now to drive their marketing goals with integrated, cloud-native platform that powers precision marketing at scale!

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